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MVAS & Carrier Billing ← Back to Full Glossary

mVAS (Mobile Value-Added Services)

Quick Definition

Digital content and utility services billed directly to a subscriber's mobile phone bill or prepaid balance via Direct Carrier Billing (DCB).

Formula / Calculation / Syntax

Carrier Billing Flow: User Click -> MSISDN Header Enrichment (1-Click) -> Telco API Charge -> Service Access

Mobile Value-Added Services (mVAS) enables friction-free micro-transactions globally without requiring credit cards or bank accounts. Users subscribe to gaming portals, educational hubs, video streaming, or health apps through 1-Click (HE) or 2-Click (PIN/OTP) carrier billing flows across 80+ telecom operators.

Related Performance Terms & Concepts
Direct Carrier Billing MSISDN 1-Click Flow 2-Click Flow Telco Integration

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